TrueKindred Brand Usage Guide
Professional guidelines for using the Growth & Healing logo across different contexts
Primary Logo - Growth & Healing
The official TrueKindred logo featuring nature-inspired leaf design with integrated tech elements
Use on light backgrounds
Best Used For:
- Website headers and navigation
- Marketing materials
- Business cards and letterhead
- Social media profiles
Technical Specs:
- Format: SVG (scalable)
- Minimum width: 120px
- Clear space: 20px on all sides
- Colors: Green-Purple gradient
Usage Guidelines
Do's
- Maintain clear space around the logo
- Use approved color variations only
- Scale proportionally (lock aspect ratio)
- Ensure sufficient contrast with background
- Use SVG format when possible for crisp display
- Keep logo legible at all sizes
Don'ts
- Don't stretch or distort the logo
- Don't change colors outside approved palette
- Don't add effects, shadows, or outlines
- Don't place on busy or conflicting backgrounds
- Don't use below minimum size (120px width)
- Don't rotate or modify the design elements
Specific Use Cases
Digital Applications
- Website: Primary logo in header
- App Icon: Icon-only version
- Social Media: Profile picture (icon), cover (horizontal)
- Email Signatures: Horizontal layout
- Digital Ads: Primary or white version
Print Materials
- Business Cards: Primary or monochrome
- Letterhead: Horizontal layout
- Brochures: Primary logo
- Presentations: White on dark slides
- Reports: Monochrome for headers
Business Contact:
Suite 329/98-100 Elizabeth Street
Melbourne, VIC, 3000, Australia
Email: [email protected]
Suite 329/98-100 Elizabeth Street
Melbourne, VIC, 3000, Australia
Email: [email protected]
Video & Media
- Video Intros: Primary logo with animation
- Overlays: White version
- Thumbnails: Icon-only for recognition
- Watermarks: Monochrome at low opacity
- Presentations: Context-appropriate version
Need all logo variations?
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